CHI-AN DE LEO
Partner, Co-Founder, and Creative Director
Ho Chi Minh City, Vietnam
Chi-An is a true multicultural individual, his father is Italian and his mother French-Vietnamese he speaks 5 languages and has lived in 5 countries including a major stint of 10 years in the UK. Wanting to get back to his Vietnamese roots, he made the move back to the country where he spent the early years of his childhood. Chi-An worked at Lowe Vietnam and helped them set up the branding department. After a few years in Advertising he felt it was time to make a move back to Branding & Design and co-founded Rice Creative in 2011. Having won multiple international awards with Rice, Chi-An was invited to take part in the worlds most renowned creative awards in London, D&AD. He sat as part of the Branding Jury together with the creative directors of Apple & Moving Brands, judging some of the best work the world had to offer.